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If you don’t write a decent executive summary, there’s a chance the rest of your plan won’t even get read.If you hit it out of the park, then you’ve gone a long way toward achieving your desired result.OBRA e-z proposes to upgrade its software to operate by adding significant functionality, incorporating additional features from acquired companies, strategic alliances, and business partners, and retaining its ease of use and superior reporting processes to create OBRA e-z’s Enterprise Software Solution, a total software solution to manage every business detail of the long-term care provider.
Investment capital to upgrade software to Windows environment and add functionality to enrich features, increase functionality, and deliver a value-added product that produces cost savings for customers that far exceed the product cost.
The remaining shares are owned by Tod Smitzhe (20%), Chief Financial Officer, Susan Smitzhe (20%), Director of Operations, Tad Smitzhe (20%), Director of Product Development, and Betty Smitzhe, (2%), Director of Product Development – Master Link.
Even if there are no day spas in your area, there may be gyms that offer massages, beauty salons that do facials, etc.
Discuss how your business will solve the problem better and more successfully. You’ll introduce them extensively later on, but part of exciting readers is letting them know who’s on your team, and why you’re uniquely qualified to be successful.
The executive summary section of a business plan for a new business can offer information about its business model and how you plan to earn revenue.
You should also share financial projections and your anticipated expenses.
Describe where you are now with the business and what you’ve already accomplished.
It’s okay to be just starting out, but talk about the progress you’ve already made. If you’re writing a business plan to help you secure a loan or investor, how will that infusion of money help you get there?
The executive summary introduces you, describes the current state of your company, where you’d like to take it, and why you believe you’ll be successful in getting there.
Interestingly, many experts suggest that even though this section comes first in the finished document, you don’t write it until -after you’ve put the rest of your business plan together, so you can highlight your strengths and the important points you’ve made. At its essence, that’s what the executive summary is: your first pitch, whether it be to a lender, an investor, or a potential employee.