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If your workout primarily consists of calisthenics, running, and other cardio drills, your only equipment needs might be jump ropes, stretch bands, and lightweight dumbbells.(Don’t even attempt this approach unless you live in an area where the climate is conducive to frequent outdoor training.)On the other end of the scale, you could offer only state-of-the-art stationary bikes, treadmills, and lifting equipment, with surround-sound music and an upscale juice bar for after-workout mingling, in a newer building in a high-rent commercial district.
Additionally, you can develop more personal relationships with your gym members.
While the traditional gym might offer many programs in a sprawling facility, and members tend to work alone at a time of their choosing, boutique gyms are more structured, and they offer members the chance to work out in an intimate setting.
Participants in scheduled classes will be coached and motivated by a skilled trainer.
You must be able to do much more than provide a facility and equipment.
You need to be passionate about the activity you promote and lead, and have the ability to relate to customers of all athletic skill levels.