Business Plan In Kenya

Most of the broilers, approximately 95% are produced in these farms with the remaining 5% raised on farms that are owned by the company.As at 2015, almost 9 billion broiler chickens were produced.

So put on your entrepreneurial hat and let’s proceed.

Table of Content Starting a poultry farm might appear easy but starting it as a business too is something entirely different.

Externally, the industry is the second largest exporter of poultry meat, with a total of 18% being exported, and a major egg producer.

Internally, poultry meats and its products are consumed higher than beef or pork but a little less than red meat.

In the United States, the chicken industry is one of the most successful sectors.

In a little over 50 years, the chicken industry, especially the broiler sector, has evolved from being fragmented and locally oriented, into something that is highly efficient, and increasingly supplying customers nationwide and around the globe.

This means that you are not only just a chicken farmer but an entrepreneur as well.

Starting this business you would need to define your target market.

Eggs can be taken raw, cooked, fried, or put in other products such as bread, pancakes, cakes, ice cream, and so on. This would include homes, hospitals, restaurants, fast food outlets, beauty salons, spas, gyms, schools, and so on.

People having events like weddings, anniversaries, occasions, children’s party, and other such activities.


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